About us

Startpunkt Consulting is a founding advisory and innovation management consulting company located in Wuppertal, the heart of the beautiful area “Bergisches Land” in North Rhine-Westphalia, Germany. We are a young team with an entrepreneurial spirit. We are excited about entrepreneurship and the development of innovations since our early time at university. Accordingly we set our major field of study in the entrepreneurship area and worked simultaneously on our own business models. From this some business concepts have already been created, such as the Liwo GmbH. With Startpunkt Consulting we want to accompany people on their path to independence and support companies in exploiting their potential for innovation. We are happy to help you with any questions on the subject of entrepreneurship and innovation management.


Start-up Consulting

Innovation Management Consulting

Business Models
  • Detailed review of the Business Model
  • Development op options for optimizing
  • Support for the implementation of the Idea
Innovation Culture
  • Definition of Norms and Values
  • Trust and Open Communication
  • Intrapreneurial Spirit of the Employee
Business Plan
  • Business Idea
  • Founder and Company
  • Market and Competition Analysis
  • Marketing and Sales
  • Financial Planning
Innovation Incentive System
  • Material Incentives (e.g. Bonus Payments)
  • Immaterial Incentives (e.g. Recognition, Praise)
  • Continuous Improvement Process (CIP)
  • Market Entry and Marketing Strategy
  • Marketing-Mix (4Ps - Product, Price, Place, Promotion)
  • Online-Marketing-Strategy (e.g. Search Engine Marketing)
  • Social-Media-Marketing (e.g. Facebook, Twitter, Google+)
Innovation Communication
  • Levels of Communication
  • Objects of Innovation Communication
  • Establishment of the Communication Structure
Financing and Subsidies
  • Fianancing Strategy (Equity/Debt)
  • Public Subsidies (pre and post foundation)
  • Interview preparation for Investors and Banks
Innovation Development
  • Creativity Techniques and Ideas Development
  • Cooperation between Departments
  • Team Roles and Team Building
Financial Planning
  • Capital requirements and Financial Planning
  • Sales, Revenues and Cost Planning
  • Income Statement and Cash Accounting
Innovation Implementation
  • Project Plan und Milestone Planning
  • Market and Competition Analysis
  • Marketing and Sales Concept
Spin-offs from the University
  • Start-up Consulting for Scientists


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Dr. Patrick Krell

Studied entrepreneurship at the University of Wuppertal (Dipl.-Ök.), Birmingham Business School (M.B.A.) and the department for E-Business and E-Entrepreneurship at the University of Duisburg-Essen (Dr. rer. pol.). His doctoral thesis focuses on innovation management in small and medium-sized enterprises. He gained practical experiences as a consultant, e.g. in strategy consulting and start-up consulting. Since 2019 he ist strategy consultant at TWT Digital Group GmbH in Düsseldorf.
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Michael Taheri

Studied International Management at the University of Applied Sciences Düsseldorf (B.A.) and California State University Fresno as well as International Finance and Entrepreneurship at the University of Applied Sciences Kaiserslautern. He gained practical experiences as a start-up consultant at Job4You and in cooperation projects with e.g. the Technical University Kaiserslautern, Wirtschaftsförderung Düsseldorf and NRW-Bank Business-Angel-Initiative. He is the CEO of Startpunkt Consulting and senior consultant for entrepreneurship and financial management.


Startpunkt Consulting UG (haftungsbeschränkt)

Michael Taheri

Business Adress:
Lise-Meitner-Str. 5-9
42119 Wuppertal

Tel.: +49 202 898 37 925
Fax.: +49 202 898 37 152